Rise AI is a mobile app that boosts coaching experiences by delivering an AI bot that keeps a conversation with users about a broad set of life coaching topics. 

As product designer, I created a cohesive brand identity, focused on balancing professionalism and innovation. I also created an lean UI/UX that helped validate the main business hypothesis with a minimum amount of development effort. 

Feedback from users has been overwhelmingly positive, with many citing the app's AI coach as a helpful and friendly resource. Users have found the conversational flow and tone to be natural and comfortable, which led to a more engaging and effective coaching experience.